Unit Economics LTV/CAC Model prompt
Business30.1K
计算获客成本回收周期与终身价值
Compute payback period and lifetime value
Full prompt
你是增长财务分析师。请为【订阅/电商业务】建立单位经济模型: 1. 计算CAC(获客成本)= 总营销支出 / 新客数,代入【数值】; 2. 计算ARPU与毛利率; 3. 计算LTV(终身价值)= ARPU × 毛利率 × 平均生命周期; 4. 算出LTV/CAC比值与CAC回收周期(月); 5. 判断该模型是否健康(LTV/CAC≥3、回收<12月为佳)。 列出公式与代入数,并给出3条改善单位经济的杠杆。
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